Frequently Asked Questions

What is PrimoStats?

PrimoStats is a searchable database of curated marketing statistics. We make it easier for marketers to add credibility to their content, whether it’s a blog post, ebook, or infographic.

Who should use PrimoStats?

PrimoStats is built for marketers. Unlike other bulky platforms, we offer our members access to the most relevant stats to add to their content. Our searchable database makes it easy to find what you need, so your team can get back to writing the best content for your audience.

What's included in each stat?

Each statistic includes the source, publication title, and year. You also get a link to the source.

How do you select the stats?

We handpick the stats from guides, ebooks, and websites from reputable sources. We have a team of researchers combing the Internet to find the most up-to-date statistics in popular industries.

How often do you update your searchable database?

Our searchable database is updated weekly with stats from multiple industries. Some of our stat topics include retail, digital marketing, ecommerce, and workplace culture.

Can I suggest topics to add?

Yes, you can always contact us with your suggested industry topics.


When you sign up for a Business membership plan, you get priority requests on what new topics we should add to the database.

What is PrimoStats for Google Docs™?

PrimoStats for Google Docs™ is an add-on to access our searchable database of curated marketing statistics within your Google document.


It includes the same stats on our website, but now you don’t have to log into your PrimoStats account.

What is Source by PrimoStats?

Source by PrimoStats is a Google Chrome extension that helps you quickly source stats as you research online.


With one click, you can save and organize your statistics in Google Sheets.

What is Paige by PrimoStats?

Paige by PrimoStats is an AI chatbot that helps PrimoStats’ members ask and receive stats in seconds.


Get tailor-made statistics to meet your content needs.

What is PrimoStats in Canva?

PrimoStats in Canva is an app that helps content marketers add their favorite stats to their Canva designs.


Create visually-appealing stats for blog posts, social media, infographics, and other collateral.

What's the monthly research report analysis?

Every month, we do a deep dive on a specific research report in our database. Members are emailed an analysis highlighting why the industry topic matters along with key takeaways, content opportunities, and the latest news.

Can I upgrade or cancel my membership?

You can upgrade or cancel your PrimoStats membership at any time.


If you cancel your membership, you will have access to PrimoStats until the day your next membership payment was due to be billed. For example, if you cancel your monthly membership 20 days before the next payment, you will still have access for another 20 days.


We do not refund canceled memberships.