The top four types of content B2C content marketers report using are blog posts/short articles (83%), email newsletters (74%), videos (preproduced) (62%), and infographics/charts/photos (55%).
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Publication Title: 11th Annual B2C Content Marketing: Benchmarks, Budgets, and Trends

Source Link:
https://contentmarketinginstitute.com/2021/01/b2c-content-marketing-research-2021/

Publication Year: 2021