No tool is used by more than 69% of companies, suggesting many businesses still have items on their measurement shopping list. Behavior detection, the tool rated very effective by the most companies (60%), is one of the least used (47%).
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Publication Title: The State of Digital Experience and Conversion Optimization in 2020

Source Link:
https://decibel.com/resources/reports/econsultancy-state-conversion-digital-experience-2020/

Publication Year: 2020