Progress has been made in objectively assessing the impact of user experience initiatives, with 29% of companies strongly agreeing they are accurately able to quantify the quality of the digital experience, and 38% somewhat agreeing.
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Publication Title: The State of Digital Experience and Conversion Optimization in 2020

Source Link:
https://decibel.com/resources/reports/econsultancy-state-conversion-digital-experience-2020/

Publication Year: 2020