A majority (70%) of executives report more of their holiday sales are domestic, especially in the countries where the holiday is observed such as the U.S. (71% domestic) and UK (74% domestic). But in the China/Hong Kong market it's the opposite, as 67% of companies there report more of their holiday sales are international.
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Publication Title: Visa Global Merchant eCommerce Study

Source Link:
https://usa.visa.com/dam/VCOM/regional/na/us/visa-everywhere/documents/merchant-cross-border-study.pdf

Publication Year: 2019